Glossier Opens Pop-Up in Dallas

By: Samantha Klaassen

Glossier is a girl’s best friend: It’s everything you need to accomplish the ever-desired, no-makeup makeup look, and it’s all wrapped up in millennial pink packaging. If you aren’t already obsessed, you’re about to be.

The company began as an extension of Into the Gloss, and founder Emily Weiss has since turned Glossier into a cult-status beauty line. They offer everything from cleanser and face masks to birthday cake-scented lip balm. With only one full-time showroom located in New York, the brand’s first U.S. pop up is here in Dallas and you still have two days left to visit before they head across the pond.

this is an image

Dallas is a big market for Glossier’s online shoppers, so this pop up allowed them to both bring a brick and mortar store to loyal customers as well as get to know the Dallas consumer. The entire Glossier line is available for purchase, including their newest additions: Glossier You fragrance and Body Hero daily oil wash and perfecting cream.

Wondering what to try first? Here are some of the SMU Look staff’s top picks:

“My favorite product would have to be Boy Brow — it’s just so easy to apply and it makes all of the difference!” — Jolie Guz, Assistant Art Director

“My favorite Glossier product is the Invisible Shield sunscreen because it doesn’t smell or feel heavy like most sunscreens.” — Alex Klaassen, Sales & Marketing Manager

“My favorite Glossier product is Super Pure. I put a few drops of the serum on my skin before I do my makeup. It’s super lightweight and does wonders for clearing blemishes!” — Merrit Stahle, Senior Editor

My personal favorite? Cloud Paint, a gel-cream blush that adds the most natural flushed finish to your beauty routine.

this is an image

Glossier Dallas is open from 10 a.m. to 7 p.m from November 9 to 15 and is located at 3010 N. Henderson Ave. For more information, visit

You May Also Like